2024 Catalog

Vortex’s annual product catalog serves as a functional, highly branded piece given to dealers to aid in consumer purchasing decisions. Also available to customers, many look forward to it every year—not just to see what Vortex has new to offer, but to add it to their collection, or maybe keep it out on their coffee table.

Role: Led the design and creation of the 2024 catalog. Worked with a small team of designers to develop page layout, delegated specific spreads and tasks, followed up on and maintained deadlines, while doing the bulk of the design work.

*I designed the cover and all spreads shown.