ASHLIE BROPHY
Art Director / Graphic Designer
An experienced graphic designer skilled in developing strong cohesive branding identities, especially those focused on lifestyle. Has a keen eye for detail. Can work independently, but enjoys the sharing of ideas and growth that working in a team can provide. Excels at pushing the design envelope all while meeting deadlines.
SKILLS
DESIGN
• Photo Direction
• Typography
• Branding
• Photo Editing
• Page Layout
SOFTWARE/TOOLS
• Adobe Photoshop
• Adobe Illustrator
• Adobe InDesign
• Mac & PC Platforms
• HTML, CSS
• MailChimp, Klaviyo
• SquareSpace
EDUCATION
University of Wisconsin-Madison
2011-2013
Bachelor of Fine Arts
Graduated with Honors
Madison Colllege
2005-2008
Associate Degree of Applied Arts in Graphic Design and Illustration
EXPERIENCE
Vortex Optics - Art Director
2018-Present
• Lead the design, layout, and bring to print yearly catalog
• Document branding standards and visual guidelines into style guide
• Provide feedback and direction to team of designers
• Lead weekly critiques and team workshop
• Continuation of job responsibilities held when a senior designer
Vortex Optics - Senior Graphic Designer
2016-2018
• Directed photo shoots for branded lifestyle and product imagery
• Oversaw design direction and implemented branding for apparel line
• Worked on a team to execute marketing campaigns and promotions that
crossed multiple platforms such as web, print, social media, and video
Vortex Optics - Graphic Designer
7/2014-2016
• Worked closely with art director to create assets for catalog, develop printed
materials, and evolve the brand
• Conceptualized and created artwork for apparel line
• Created visual assets for web and print, including: website banners, print ads,
trade show booth graphics, catalogs, brochures, and social media posts
Bag Borrow or Steal - Freelance Graphic Designer
1/2014-3/2015
• Utilized typography skills to make e-newsletter graphics while adhering to
brand standards
Overture Center - Playhouse Gallery Coordinator
8/2011-12/2013
• Planned, coordinated, installed, and uninstalled exhibitions
• Website maintenance and archive
Creative Nod - Freelance Front End Web Designer
1/2010-7/2014
• Worked on a team, communicating with client and web developers to
develop websites
• Provided image assets for web, collaborated on website layout and structure
Driftless Studio: Nature Gallery and Gifts - Graphic Designer
9/2008-7/2014
• Created print ads, brochures, flyers, and other various printed materials
• Prepared files and worked with venues to bring projects to print
• Direction and execution of e-newsletters
• Ideation and assembly of storefront window displays
The Onion - Graphic Design Intern
5/2008-8/2008
• Designed new ads and updated previously run ads
• Laid out articles and advertisements for newspaper